Harris Teeter joins forces with Big Four schools to donate more than 86,000 meals to Food Bank of Central & Eastern North Carolina

Harris Teeter donated $10 for every game day assist, totaling a $17,270 donation

Matthews, N.C. - Harris Teeter today announced a donation of $17,270 in Harris Teeter gift cards to the Food Bank of Central & Eastern North Carolina as part of its Big Four Grocery Assist promotion. With this donation, the food bank will be able to create 86,350 meals total for families in need across the food bank’s 34-county service territory.

Harris Teeter joined forces with the Big Four schools in North Carolina to donate $10 for every game day assist throughout the 2023 – 2024 basketball season. The Big Four schools include Duke University; North Carolina State University; The University of North Carolina at Chapel Hill; and Wake Forest University.

“The Big Four Grocery Assist promotion is a unique way for Harris Teeter to engage the local community while showing support to our collegiate partners and raising funds to help eliminate hunger,” said Danna Robinson, director of corporate affairs for Harris Teeter. “Harris Teeter is proud to partner with the Big Four schools to support the Food Bank of Central & Eastern North Carolina and help enrich the lives of the communities in which we serve.”

The Big Four schools collectively had 1,727 game-day assists throughout the season, totaling $17,270 in Harris Teeter gift cards. The donation will remain local to the Big Four schools, benefiting the Food Bank of Central & Eastern North Carolina which serves families across its 34-county service territory, including Durham, Chapel Hill, Raleigh and Wake County. For every dollar donated to the Food Bank of Central & Eastern North Carolina, the food bank can generally provide five meals, which means this donation will produce more than 86,350 meals for families in need.

“These results are incredible, and we’re so thankful to our partners at Harris Teeter for the impact this donation will have,” said Ashley McCumber, President & CEO with the Food Bank of Central & Eastern North Carolina. “These gift cards will help ensure families across our service area have consistent access to nourishing food.”

Harris Teeter is committed to fighting hunger and raising awareness for hunger insecurity throughout the communities it serves. For more information about Harris Teeter’s community efforts, please visit Harris Teeter's community page.


About the Food Bank of Central & Eastern North Carolina

Among the largest anti-hunger organizations in the United States, the Food Bank of Central & Eastern North Carolina works every day to provide food to people in need while advancing long-term solutions to end hunger in our communities. The Food Bank and our Branch locations serve as the central hub of a network of 700+ partner programs throughout our 34-county region — including no-cost food markets, pantries, meal sites, and a host of initiatives serving children, adults, and seniors. Together, we’re working to overcome hunger and create an environment where everyone in North Carolina can thrive. Stay connected at foodbankcenc.org and @foodbankcenc on Facebook, Instagram, and Twitter/X.