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Media Alerts and Press Releases
6/27/2012
Harris Teeter Shoppers Donate $553,000 to the American Cancer Society’s More Birthdays Campaign

Harris Teeter Shoppers Donate $553,000 to the American Cancer Society’s More Birthdays Campaign

Charlotte, N.C. – In March, Harris Teeter hosted a donation card campaign benefiting American Cancer Society (ACS). The campaign encouraged customers to help create a world with more birthdays and less cancer by making a $1, $3 or $5 donation to the More Birthdays Campaign. 

“The campaign was an amazing success,” said Ed Lord, vice president of business development for ACS. “Harris Teeter and its customers have made a real impact in helping the American Cancer Society provide lifesaving programs in local communities, and creating a world with more birthdays.”

Ed Lord, along with cancer survivor Laura Renegar expressed their thanks and the importance of the donation card campaign in this video.

Using the money donated by Harris Teeter’s generous shoppers, ACS will be able to:

  • Cover the expenses for 138 patients to stay for free at an ACS Hope Lodge facility during the course of the cancer treatment
  • Provide 1,150 Petri dishes for researchers- allowing them to turn their theories into cancer cures
  • Provide visits to 1,375 women from the ACS’s Reach to Recovery® program. This program introduces breast cancer patients to select survivors to answer questions and provide emotional support.
  • Provide 45,741 hours of toll free access to the ACS National Cancer Information Center. The center receives 1.2 million calls every year to its 24-hour toll-free line, 1-800-ACS-2345, where specialists answer questions about cancer treatment options and local cancer resources. 

Harris Teeter joins the American Cancer Society in thanking their valued customers and employees who donated to the “More Birthdays” campaign.

For more information about programs and services provided by the ACS, please visit www.cancer.org.

For more information about the ACS’s "More Birthdays" campaign, please visit www.morebirthdays.com.