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Media Alerts and Press Releases
3/17/2010
Grand Opening of First Harris Teeter in Bethany Beach, DE


Grand Opening of First Harris Teeter in Bethany Beach, DE

Charlotte, NC – Harris Teeter is excited to open its first store in Bethany Beach, DE welcoming over 60 associates to the new location.  The store will be located in Salt Pond Plaza and is scheduled to open on Wednesday, March 31, 2010 following a ribbon cutting ceremony at 8:00am. 

Harris Teeter will bring exceptional customer service; top-quality Farmers Market produce; a full service meat department with USDA Rancher beef, HT Reserve Angus Beef, and HT Naturals Natural Beef; Fishermans Market Seafood; and Fresh Foods Market Deli/Bakery items, along with an extensive selection of national brand and private label products to the families surrounding the new store site.

To celebrate the grand opening, the company will also host a variety of grand opening events on the first three weekends following the opening.  On the first grand opening weekend, Harris Teeter is bringing the e-VIC Mobile to the store.  During select times on Friday, April 2 through Sunday April 4, customers will have a chance to sign-up for e-VIC.  e-VIC, a FREE service that notifies customers when items they regularly buy are on sale, is an extension of our Very Important Customer (VIC) card program and also provides member only discounts. The following weekend the Rancher Mobile Grill will be visiting the store during select times to give away free samples of Harris Teeter Rancher Beef NY Strip Steaks.  During the last grand opening weekend event starting on Friday, April 16, the Harris Teeter Ice Cream Truck will be at the store, and associates will distribute free Harris Teeter brand ice cream sandwiches to customers.

Fast Facts:
Store Address: Salt Pond Plaza
695 Bethany Loop
Bethany Beach, DE 19930              
Opening Date:  Wednesday, March 31, 2010 at 8am
Square Footage:  48,000
Store Hours:  7am – 11pm
Check-Out Lanes:  8 checkouts and 4 USCAN checkouts

Features and Departments:
Full service meat department with Rancher Beef, HT Reserve Angus Beef and HT Natural Beef • Full Service Fishermans Market • Shrimp Party Trays • Farmers Market Produce and Certified Green Thumb Experts • Full Service Floral and Custom Floral Arrangements • Produce Party Trays • Fresh Fruit Bar • Full Service Fresh Foods Market Deli/Bakery • Sushi • Fresh Made Salads • International Cheeses • Chef Prepared Foods to Go • Custom Cakes including Ice Cream Cakes • Made to Order Sandwich Program • Party Trays • Boar’s Head Meats & Cheeses • Slicing Meats & Cheeses •  Artisan Breads • Specialty, Organic and Natural Foods • Western Union • Coinstar • Red Box DVD Rental Kiosk • Double Coupons • Club 60 Senior Discount • Carryout Service